Background: FlyBy is one of Europe’s largest flight schools, operating three bases in Spain and training more than 400 students each year from 114 countries worldwide.
Work: We were appointed to raise FlyBy’s profile across Europe and bring its growth story to new industry and consumer audiences. Our work included generating news around cadet growth and investment in new infrastructure, alongside profiling students and senior leadership through interviews and thought leadership.
Results: During our work with FlyBy, we secured dozens of pieces of coverage across leading national, international, aviation and lifestyle media, including El Mundo, FlightGlobal, Flight International, Flying Magazine and Pilot.
Impact: Our campaign significantly increased FlyBy’s visibility among prospective pilots and the wider aviation industry, while strengthening its reputation as one of Europe’s leading flight training providers.
